Subscribers

Search by name, phone, child…
Active subscribers
142
Across 22 routes · 4 schools
▲ +18 this month
Net retention
97.9%
Quarterly cohort
▲ +1.2pts
At-risk count
11
Need intervention
▲ +3 vs last week
Avg LTV
₹32,640
Per subscriber
▲ +₹2,840
Health signal
Healthy — active, paid, on-time Watch — soft signals declining At risk — intervene this week New — first 14 days

At-risk subscribers

Sorted by risk score · auto-refreshed nightly
Subscriber
Plan · Route
Tenure
Usage trend
Signals
LTV
AK
Ananya Kapoor
+91 98101 ··· 4421 · child: Vihaan, Cl 3
₹3,500/mo
Solo · R-014 Sec 18→BVB
7 mo
since Nov 2025
12 rides in May (↓64%)
Payment failed 2× Usage drop >50% No app open 9 days
₹24,500
DR
Deepak Rastogi
+91 99102 ··· 7892 · child: Ira, Cl 1
₹1,800/mo
Comfort · R-021 Sec 11→RPS
3 mo
since Mar 2026
14 rides in May (↓51%)
Support ticket open 6d Speed complaint ×2 Auto-renew off
₹5,400
SM
Sunita Mehta
+91 98711 ··· 0098 · child: Aryan, Cl 5
₹1,600/mo
Saver · R-008 Sec 13→DPS
11 mo
since Jul 2025
8 rides in May (↓71%)
Cancellation page visited Driver complaint (resolved) Renewal due 14 Jun
₹17,600
NB
Neha Bhattacharya
+91 99100 ··· 5512 · child: Arnav, Cl 2
₹2,200/mo
Comfort · R-006 Sec 16→DPS
5 mo
since Jan 2026
22 rides in May (↓18%)
3 absence days unannounced App opens ↓ 40% Pays on time
₹11,000
VG
Vikas Gupta
+91 98115 ··· 8821 · CyberHub shuttle
₹4,800/mo
Captain · R-OFC-01 Rohini→CyberHub
4 mo
since Feb 2026
14 rides in May (↓22%)
WFH days increasing Pays on time ★4 rating last trip
₹19,200
PS
Priya Singh
+91 95605 ··· 1234 · children: Aarav (Cl 4), Nyra (Cl 2)
₹2,800/mo
Family · R-006 Sec 16→DPS
14 mo
since Apr 2025
48 rides in May (full)
2× referrals ★5 last 8 trips App: daily opens
₹39,200
RC
Rohan Chaudhary
+91 99580 ··· 4421 · child: Mira, Cl 3
₹1,400/mo
Comfort · R-008 Sec 13→DPS (full density)
9 mo
since Sep 2025
22 rides in May
Annual plan renewed NPS: 9 1 referral pending
₹14,600
MK
Meera Khanna
+91 98180 ··· 3344 · child: Ishaan, Cl 4
₹2,400/mo
Comfort · R-002 Sec 15→MSV
11 days
since 23 May 2026
11/11 onboarding rides
Driver intro complete Live tracking enabled D14 NPS pending
₹2,400

Today's recommended interventions

Auto-prioritised by predicted churn impact. Call the highest-LTV at-risk first.
Call Ananya Kapoor — payment failure + 50% usage drop
High-LTV solo subscriber. Card may have expired. Offer to split into 2 weekly debits, retain at current rate.
Close support ticket #4421 — Deepak Rastogi
Speed complaint open 6 days. Driver Suresh M re-trained on 31 May. Send resolution note + ride credit.
Sunita Mehta visited cancellation page
11-month customer. Renewal due 14 Jun. Suggest moving to quarterly Saver tier (16% discount, same route).
Vikas Gupta — WFH pattern detected (4 days/wk)
Office shuttle subscriber paying Captain rate. Pitch hybrid plan: Captain 3 days/wk for ₹3,200/mo.

Cohort retention

% retained by signup month
M0
M1
M2
M3
M4
M5
Dec '25
100
94
91
88
86
84
Jan '26
100
96
93
90
88
—
Feb '26
100
98
95
92
—
—
Mar '26
100
99
96
—
—
—
Apr '26
100
97
—
—
—
—
May '26
100
—
—
—
—
—
M3 average
91%
Improving by
+4pts
Best cohort
Mar '26
How the risk score works
Each subscriber gets a weekly score combining: ride frequency vs plan, payment success history, support tickets, app session decay, NPS responses, complaint count, and tenure weighting. Scores above 70 trigger "at risk" status and auto-route to the daily intervention list.